Meridian Brands
Custom Design, Development, Ongoing Support, Marketing
Meridian Brands LLC is a brand portfolio company primarily committed to Womenswear Fashion. Meridian is an established leader in the industry, committed to providing outstanding quality and value in a competitive and ever-evolving marketplace. We scale across all apparel products and distribution channels in support of our millions of brand loyal consumers.
Meridian Brands LLC was looking for a complete website transformation that would better reflect the scale and depth of their business. They wanted to move away from Squarespace to a more flexible and scalable WordPress platform, allowing for a fully custom-built site tailored to their unique needs.
Services and Technology
UI / UX DesignBrandingTheme Development
Ongoing MaintenanceWordPress
The Challenge
Meridian Brands LLC faced the challenge of an outdated website that no longer reflected the scale and sophistication of their business. Built on Squarespace, the existing platform lacked the flexibility and customization needed to effectively showcase their diverse brand portfolio and evolving presence in the fashion industry. The limitations in design, functionality, and content management made it difficult to create a dynamic and engaging user experience. Additionally, they needed a site that could support future growth, offering seamless scalability and enhanced performance. To maintain their competitive edge, they required a fully customized WordPress solution that would provide greater control, a more refined aesthetic, and the ability to adapt to the ever-changing fashion marketplace.
The Solution
We designed and developed a custom-built WordPress website for Meridian Brands, providing the flexibility and scalability they needed. The sleek, modern design showcased their extensive brand portfolio while ensuring a seamless user experience. Transitioning from Squarespace to WordPress gave them greater control over content management, enhanced functionality, and improved site performance. Additionally, we provide ongoing website management services to keep the site updated, secure, and optimized, allowing Meridian Brands LLC to maintain a strong and dynamic digital presence.
